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New Yorkers opt for traditional media to get the word out

A recent report by Smarter Small Businesses has shown that less than 2 per cent of New York-based small businesses are using social media to connect with their customers, opting instead for more traditional forms of marketing. In particular, a technology gap was found to be age-related, with a huge drop in the number of "mom-and-pop" companies compared to those owned by younger entrepreneurs. While print me ...

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Beating the economy: keep your business fresh

A new survey by Barclays this week revealed that many business owners and entrepreneurs - as many as one in five -  considered themselves to be "playing it safe" as a result of the economic downturn. In addition, a quarter of the 1,000 people surveyed admitted that they were more hesitant about decision making, although younger entrepreneurs tended to attribute this to the Eurozone rather than the domestic ...

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Tokyo Designers Week: Our top pick

Tokyo's biggest trade fair, Tokyo Designers Week, sprang into action this year with a huge range of showcases and displays held at the Meiji Jingu Gaien in the Shibuya District. A rainbow-coloured "Hello Design" banner greeted visitors to the main show, and with two major themes - "House" and "Play" - there was plenty for design lovers to see and enjoy. Meanwhile across the city the design bug took hold wit ...

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